Email
Hello@FaithKaufman.com
RecognitionRGD In-House Design Awards
Merit Award Winner
2026
NYCxDESIGN Awards
Honoree
2026
Design Week Awards
Best In-House Team:
Shortlist
2023
AIGA PGH365
Judge’s Choice
2018
Graphic Design USA
Student to Watch
2017
PRINT Magazine RDA
Regional Winner
2017
Experience Whitney Museum
of American Art
Designer
2023–2026
Huge
Visual Design Lead
2021–2023
Sub Rosa
Associate Art Director
& Lead Designer
2019–2021
IA Collaborative
Graphic Designer
2018–2019
LinkedIn
UX Intern
2017
Procter & Gamble:
Olay
Digital Design Intern
2016
Teaching
SVA
Guest Critic
2023
Education
Rhode Island
School of Design
Graphic Design
MFA Candidate
2026–2028
—
RISD Fellowship
Carnegie Mellon University
Bachelor of Design
Design Major
HCI Major
Fine Arts Minor
Media Design Minor
2014–2018
—
Andrew Carnegie Scholar
College Honors
Dean’s List
Design Merit Award
Marilyn Meltzer Award
Senior Leadership Recognition
University Honors
—
Interdisciplinary Project Grant
Lunar Gala Creative Director
Student Advisory Councils
SURG Research Grant
Select
ClientsACLU
Alina Pictures
Audi
Canada Goose
Earth Matter
EPR Record Label
Figma
Google Nest
Google Search
Google Travel
Kohler
NET-A-PORTER
Youtube
Whitney Gala
Visual Identity
The process of designing for the Gala at the Whitney Museum of American Art began with creating a “Save the Date,” independent of any visual identity.
However, when I began designing the visual identity I would use across all event materials, I incorporated the vertical sliding that I first established in the Save the Date. I also wanted the Gala identity to feel connected to the 2024 Biennial on view, which had a colorful gradient treatment. Going for a formal aesthetic, I created the gradient out of lines instead of color, and gave it its own animation styling.
I created a printed invitation sent out to all guests. For the event itself, I brought the identity into the Step and Repeat, digital signage, menu, bar signage, program, and wayfinding.
2024
Hilary Greenbaum, Creative Director
Faith Kaufman, Lead Designer
Erika Wentworth, Project Manager
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